Every month, more than one billion people visit YouTube and watch over six billion hours of YouTube videos. These are a lot of potential customers. And you can decide where and when a video ad shows up and which of these potential customers see them.
On YouTube, viewers can discover videos in various ways: for example, searching on the YouTube search page, clicking suggested videos on the watch page, and choosing a video from the homepage feed. This means you can more thoroughly find people who are searching for you and your brand across YouTube.
YouTube's unique combination of video access, sharing, and community creates an opportunity for audience engagement that is unmatched. Sight, sound, and motion elicit an emotional and physical involvement with content among users that isn't available in other forms of media.
If you'd like your ads to benefit from the hundreds of millions of views on YouTube, we can help! You can currently target any ad format -- image, video, and text -- to different placements on the YouTube site, as well as specific content categories like Science & Technology or Education. You can also exclude specific content on the YouTube site from appearing with your ads.
With AdWords for video, you can advertise video ads on YouTube and across the web. You decide where and when your video ads show up and who sees them. To get started, you can use your existing YouTube video or create a new one.
Monitoring your advertising progress allows you to see a very broad set of criteria such as Views, Clicks, Engagement, for how long they have viewed your video (Video played to: 25%/50%/75%/100%). Statistics about people who subscribed to you or watched other videos on your channel are given to you to see more clearly if your making a significant progress through your YouTube advertising.